About

Cathy Eastham

Owner

Cathy began her business, Cathy Eastham Fine Jewelry, in 1981. Cathy hasn’t forgotten she started her business from the ground up and is proud to be a first-generation jeweler. Her passion for fine jewelry and customer service has led her to be considered in the top 1% of jewelers across the country.

As Cathy’s business grew in Midland, her inventory blossomed as did her GIA education and community standing. 

At Cathy Eastham Fine Jewelry we keep our customers up to date with the latest trends by hosting Trunk Shows year-round. We love giving our customers a chance to shop for exclusive one of a kind pieces and to have the opportunity to meet the designers themselves.

She was selected one of the top 50 designer retail jewelers in the nation by the designers themselves. Cathy believes in supporting local businesses and charities. These efforts have been rewarded through her hard work and dedication as indicated below.

Cathy’s location offers customers a discreet shopping experience. The store is in a high-end shopping center, Plaza Oaks. The layout offers our customers a quiet place to park and shop.

Awards

  • 2022 Woman of Distinction presented by Girl Scouts of the Desert Southwest
  • 2020 Sweetheart Award presented by the Aphasia Center West Texas
  • 2018 Woman of Achievement presented by Uptown Midland Business & Professional Women
  • October 15th, 2018: Cathy Eastham Day in honor of her recognition as that years woman of achievement
  • 2017 Outstanding Philanthropic Business presented by the Association of Fundraising Professionals
  • 2011 High Sky Children’s Ranch Rainbow Award
  • Museum of Southwest Turner Award
  • 2022 Woman of Distinction presented by Girl Scouts of the Desert Southwest
  • 2020 Sweetheart Award presented by the Aphasia Center West Texas
  • 2018 Woman of Achievement presented by Uptown Midland Business & Professional Women
  • October 15th, 2018: Cathy Eastham Day in honor of her recognition as that years woman of achievement
  • 2017 Outstanding Philanthropic Business presented by the Association of Fundraising Professionals
  • 2011 High Sky Children’s Ranch Rainbow Award
  • Museum of Southwest Turner Award

Introducing the Cathy Eastham Staff

MARK EASTHAM, B.S., R.Ph.

CEO

Mark has had a distinguished career in healthcare spanning 35 years. He is a registered pharmacist in both New Mexico and Minnesota. He has served in various leadership positions with Fortune 5 companies along with start-ups. Mark has built businesses along with experience in mergers and acquisitions. Over the last ten years Mark has been working alongside his mother, Cathy, learning the jewelry business. Over this time Mark has been taking on more responsibility in the business. His experience with setting strategic vision and driving growth is a great fit for the business and he is passionate about continuing the successful business that his mom has built in Midland. Mark enjoys time with his beautiful wife and family, exploring new local cuisines, and visiting his granddaughters in his free time.

Caroline Wheeler, Applied Jewelry Professional (AJP)

Store Manager

Native Midlander, Caroline is the manager and buyer for Cathy Eastham Fine Jewelry. She started her career at Cathy Eastham’s over a decade ago by working part time during her summer and Christmas breaks of college wrapping presents and running errands. It didn’t take long for her to realize her love for the store and the industry after getting a glance at it, so this soon developed into a full-time role where Caroline became a sales associate and studied to become an AJP through the GIA. She is now the manager of the sales staff, oversees online sales, and manages all designer relationships including inventory management. Her camera roll is full of mainly two things: jewelry shots for social media and cats. Caroline is an avid animal lover and has taken on several rescue missions in her spare time. Outside of jewelry and animals, Caroline loves traveling, college football and hosting her annual Halloween party!

Miranda Eastham, Applied Jewelry Professional (AJP), LICSW

Sales Associate I

With a background in the human services field, Miranda Eastham Harwerth strives to bring person-centered professionalism to the customer service and jewelry sales environment. Miranda earned her Master’s in Clinical Social Work and has served as an individual psychotherapist providing outpatient counseling as well as acting as liaison to individuals with End Stage Renal Disease in a multidisciplinary team setting. After much thought and discernment, Miranda and her husband decided to relocate the family in order to start a new adventure in Miranda’s family business. Miranda is Cathy Eastham’s granddaughter and Mark Eastham’s daughter and hopes to honor the legacy Miranda recently received her AJP. Cathy has built within Midland and beyond by meeting and serving her valued clients and the community at large. Miranda is grateful and excited to be part of the team and family at Cathy Eastham Fine Jewelry. Miranda spends most of her time with her husband and three beautiful daughters soon to be four!

Diane Farquhar

Sales Associate II

Diane has worked with Cathy for over 25 years and the sales floor is her second home., She is likely the first face you will see when walking into Cathy Eastham’s! Diane Farquhar was born in Deming NM but has called Midland her home for the past 62 years Diane attended Stephens College and then before entering the jewelry industry, Diane worked as a stewardess for American Airlines and that top notch hospitality she learned has certainly carried over into her work in the retail space. Whether you are in need of jewelry or just a friendly face, Diane is the woman for the job. And if you’re thinking to yourself that she looks familiar it might be because she has officially gone viral on our Tik Tok with over a million views!

Jay Stephenson, Graduate Gemologist (G.G.)

Sales Associate II

Jay moved to Midland Texas in 2017 to continue his career at Cathy Eastham Fine Jewelry. In addition to being a sales associate he is responsible for all marketing. Jay works with numerous clients in designing custom made pieces. Jay is a seasoned veteran in the fine jewelry industry. Jay has worked in luxury retail for over 25 years. He started by helping in his mother’s retail store, where he was first introduced to international luxury brands. In 1999 he moved into the jewelry industry, working for a 4th generation jeweler in Louisiana. He started as a sales associate working his way to store manager. He was also responsible for the buying of all designer jewelry and watches. During this time he received his G.G. degree with GIA. He has experience in producing magazine advertising as well as styling magazine photo shoots and fashion shows.

Jays love for design has extended into all aspects of my life. He also loves fashion, interior design and is constantly curating the objects in his home. He have a particular interest in collecting Japanese art and antiques that developed into Bonsai as a hobby.

Maria O. Garcia

Accountant / Office Manager

Maria oversees billing, accounts payable, collections, payroll, finances, supply ordering, office equipment repair and maintenance, store repair and maintenance. Maria has been at Cathy Eastham Fine Jewelry since November 2007. Maria has been a full charge accountant for 37 years having a distinguished career in the Midland-Odessa area. She enjoys spending time with my family and friends. She enjoys drinking margaritas and watching sports, movies and binge-watching series. Go Cowboys!!

“Doing business with Cathy Eastham has been one of the highlights of my career in the jewelry industry.  She is personally so gracious in addition to being a wonderful businesswoman with a keen eye. Cathy is my mentor in all regards!”

Barbara Laird, President of Jude Frances Jewelry

“Doing business with Cathy over the past 6 and half years has been fabulous, she brings business talent and impeccable taste in jewelry to the table, which along with her big smile is a winning formula. She understands her customers and purchases with them in mind however the store is pure Cathy. It’s a happy warm environment with a great team so you can easily see why she has retained her customer base for so many years.

Cathy is an amazing style maven with a big heart, playful personality and sharp mind.

Ray Griffiths, Designer of Ray Griffiths Fine Jewelry

“Cathy has been a true inspiration to me throughout our 12 year relationship. Not only do I admire her for her business acumen, but I have a true respect for the personal relationships/friendships she has built with her clients, her designers and her staff. She is extremely kind and generous to us all. She has an incredible eye for style and fashion, just look at her, it’s obvious she loves what she does. She is truly a graceful, beautiful, & elegant lady. I look up to her as a mentor, but more importantly a friend. I cherish greatly the relationship we have built over the years. I love her & admire her tremendously.”

-Cindy Stewart, Designer of Cynthia Ann Fine Jewels

“It was a blessed day when I first met Cathy more than 20 years ago and I am filled with joy each time I see her. Her support for designers, passion for fine jewelry, and keen business sense were instrumental in building the success of many jewelry brands that are well-known today. Having spent time with Cathy in her store over the years, I have witnessed firsthand the admiration and affection her customers have for her. Like so many of them, I consider Cathy a true friend. I am proud and honored to display GURHAN designs in the Cathy Eastham store and congratulate Cathy on her success.”

Gurhan, Designer of GURHAN

“I’ve had the pleasure of working VERY closely with Cathy for about 20 years. In all my years in the jewelry business (40) and being a major diamond supplier to stores across the country. I’ve never met anyone with the style, class, morals and vision as Cathy, but more importantly, I see the way she interacts with her clients (that quickly become friends/family). Cathy truly cares!! Too many business people are only concerned about the bottom line – not Cathy!! She’s all about the community and her “jewelry family”. The atmosphere of her store reflects her personality….very warm and inviting. Like you are doing business in her living room. Cathy Eastham is a gem of a person and I’m honored to be able to call her “my second mom.” Cathy I truly love you.”

Ed Werner of William Levine Jewels

“I haven’t known Cathy for very long, but close friends in the industry spoke so highly of her and when I finally did meet her I could definitely see why. She is a one of a kind, hardworking, caring, and authentic person. I am excited to be working with her and honored to get to know her in general!”

Barbara Laird, President of Jude Frances Jewelry

“I’ve had the pleasure of working VERY closely with Cathy for about 20 years. In all my years in the jewelry business (40) and being a major diamond supplier to stores across the country, I’ve never met anyone with the style, class, morals and vision as Cathy. But more importantly, I see the way she interacts with her clients (that quickly become friends/family). Cathy truly cares!! Too many business people are only concerned about the bottom line – not Cathy!! She’s all about the community and her “jewelry family”.

Ed Werner of William Levine Jewels

“Doing business with Cathy Eastham has been one of the highlights of my career in the jewelry industry.  She is personally so gracious in addition to being a wonderful businesswoman with a keen eye. Cathy is my mentor in all regards!”

Barbara Laird, President of Jude Frances Jewelry

“Doing business with Cathy over the past 6 and half years has been fabulous, she brings business talent and impeccable taste in jewelry to the table, which along with her big smile is a winning formula. It’s a happy warm environment with a great team so you can easily see why she has retained her customer base for so many years.

Ray Griffiths, Designer of Ray Griffiths Fine Jewelry

“Cathy has been a true inspiration to me throughout our 12 year relationship. Not only do I admire her for her business acumen, but I have a true respect for the personal relationships/friendships she has built with her clients, her designers and her staff. She is extremely kind and generous to us all. She has an incredible eye for style and fashion, just look at her, it’s obvious she loves what she does. ”

-Cindy Stewart, Designer of Cynthia Ann Fine Jewels

“It was a blessed day when I first met Cathy more than 20 years ago and I am filled with joy each time I see her. Her support for designers, passion for fine jewelry, and keen business sense were instrumental in building the success of many jewelry brands that are well-known today. I am proud and honored to display GURHAN designs in the Cathy Eastham store and congratulate Cathy on her success.”

Gurhan, Designer of GURHAN

“I haven’t known Cathy for very long, but close friends in the industry spoke so highly of her and when I finally did meet her I could definitely see why. She is a one of a kind, hardworking, caring, and authentic person. I am excited to be working with her and honored to get to know her in general!”

Barbara Laird, President of Jude Frances Jewelry

‘Because life is too short for ordinary jewelry.’

Cathy and her staff also offer refreshments and candy daily to customers. Some shoppers come in for a gift, but first always stop for chocolate. Customers and regular suppliers know there will be treats, and sometimes lunch, at the store when they stop in – especially during holidays.

Cathy Eastham Fine Jewelry is well known in the community of Midland and supports several non-profits. Cathy currently serves on the Board of Directors for the Museum of the Southwest, Board of Governors for Permian Basin Area Foundation, and is past chairman of High Sky Children’s Ranch. Cathy enjoys donating fabulous pieces to charity events that benefit those in the community. These include: Safe Place of the Permian Basin, Aphasia Center of West Texas, The Junior League of Midland, Inc., March of Dimes, American Cancer Society, American Diabetes Association, American Heart Association and many others.

Store Information

Come and Visit

Hours:

Monday - Friday 10am - 5:30pm

Saturdays by Appointment Only
Text 432-682-8008

Directions:
2101 W Wadley Suite 31
Midland, Texas 79705

Contact:
Cathy@cathyeastham.com
(432) 682-8008

Copyright © 2023 Cathy Eastham Fine Jewelry | Return PolicyWebCare®

Copyright © 2023 Cathy Eastham Fine Jewelry
Return PolicyWebCare®

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