about us

Because life is too short for ordinary jewelry

Cathy and her staff also offer refreshments and candy daily to customers. Some shoppers come in for a gift, but first always stop for chocolate. Customers and regular suppliers know there will be treats, and sometimes lunch, at the store when they stop in – especially during holidays.

Cathy Eastham Fine Jewelry is well known in the community of Midland and supports several non-profits. Cathy currently serves on the Board of Governors for the Museum of the Southwest, Board of Governors for Permian Basin Area Foundation, and is past chairman of High Sky Children’s Ranch. Cathy enjoys donating fabulous pieces to charity events that benefit those in the community. These include: Safe Place of the Permian Basin, Aphasia Center of West Texas, The Junior League of Midland, Inc., March of Dimes, American Cancer Society, American Diabetes Association, American Heart Association and many others.
2022 Woman of Distinction presented by Girl Scouts of the Desert Southwest

2020 Sweetheart Award presented by the Aphasia Center West Texas

2018 Woman of Achievement presented by Uptown Midland Business & Professional Women

October 15th, 2018: Cathy Eastham Day in honor of her recognition as that years woman of achievement

2017 Outstanding Philanthropic Business presented by the Association of Fundraising Professionals

2011 High Sky Children’s Ranch Rainbow Award

Museum of Southwest Turner Award


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Cathy Eastham


Introducing Cathy Eastham, the visionary force behind Cathy Eastham Fine Jewelry, a captivating jewelry haven that has grown from humble beginnings to national acclaim. Cathy embarked on her entrepreneurial journey in 1981, starting with selling gold beads on her dining room table to neighbors and friends while fulfilling the responsibilities of being a dedicated stay-at-home mom. Through 42 years of unwavering dedication, resilience, and an undying love for exquisite jewelry, Cathy's ascent to becoming one of the top 50 designer retail jewelers in the nation is nothing short of inspiring.

Remaining true to her roots, Cathy takes immense pride in being a first-generation female jeweler, symbolizing the power of passion, perseverance, and hard work. Her journey from that very dining room table to national recognition is a testament to her indomitable spirit and love for fine jewelry.

At Cathy Eastham Fine Jewelry, our primary focus has always been our cherished clients. Cathy's commitment to exceptional customer service drives our team every day, ensuring that every individual feels valued and cherished. Our steadfast dedication to our clients and community is at the core of everything we do.

Hand-selecting each piece of jewelry that graces our showcases, Cathy ensures that there is something for everyone, regardless of style, age, budget, or stage in life. From classic diamond jewelry to stunning colored stone pieces, our store offers a curated selection of exclusive, one-of-a-kind gems that celebrate uniqueness and individuality.

Giving back to the community that has nurtured her growth is an integral part of Cathy's philosophy. She passionately supports local businesses and charities, acknowledging the tremendous support she receives from her community. Her dedication to making a positive impact has not gone unnoticed.

Cathy's hard work, commitment to excellence, and passion for fine jewelry have earned her a well-deserved place in the top 1% of jewelers nationwide. This recognition is a testament to the enduring love she pours into every aspect of her business.

Step into Cathy Eastham Fine Jewelry, where passion, exquisite craftsmanship, and exceptional service intertwine to create an unforgettable jewelry experience. Explore our dazzling collections, from timeless classics to unique pieces that reflect the essence of individuality. Join us in celebrating Cathy's remarkable journey and let us adorn your life with the beauty of fine jewelry.



Mark has had a distinguished career in healthcare spanning 35 years. He is a registered pharmacist in both New Mexico and Minnesota. He has served in various leadership positions with Fortune 5 companies along with start-ups. Mark has built businesses along with experience in mergers and acquisitions. Over the last ten years Mark has been working alongside his mother, Cathy, learning the jewelry business. Over this time Mark has been taking on more responsibility in the business. His experience with setting strategic vision and driving growth is a great fit for the business and he is passionate about continuing the successful business that his mom has built in Midland. Mark enjoys time with his beautiful wife and family, exploring new local cuisines, and visiting his granddaughters in his free time.

Caroline Wheeler, Applied Jewelry Professional (AJP)

Store Manager

Native Midlander, Caroline is the manager and buyer for Cathy Eastham Fine Jewelry. She started her career at Cathy Eastham’s over a decade ago by working part time during her summer and Christmas breaks of college wrapping presents and running errands. It didn’t take long for her to realize her love for the store and the industry after getting a glance at it, so this soon developed into a full-time role where Caroline became a sales associate and studied to become an AJP through the GIA. She is now the manager of the sales staff, oversees online sales, and manages all designer relationships including inventory management. Her camera roll is full of mainly two things: jewelry shots for social media and cats. Caroline is an avid animal lover and has taken on several rescue missions in her spare time. Outside of jewelry and animals, Caroline loves traveling, college football and hosting her annual Halloween party!

Miranda Eastham, Applied Jewelry Professional (AJP), LCSW

Sales Associate I

Miranda Eastham Harwerth brings her person-centered professionalism from the human services field to the world of fine jewelry. As a Licensed Clinical Social Worker and Applied Jewelry Professional, Miranda is well-equipped to bring your jewelry dreams to life and maybe provide a little bit of counseling along the way too!

After careful consideration, Miranda and her husband made the decision to relocate their family to Midland in May of 2022. As Cathy Eastham's granddaughter, Miranda is determined to uphold the legacy Cathy has built in Midland and beyond by serving valued clients and the community with the utmost dedication.

When she is not assisting clients or coordinating donation requests at Cathy Eastham’s, Miranda finds joy in spending time with her husband and four beautiful daughters. Her passion for baking homemade sourdough bread adds an extra touch of warmth and love to her life.

Diane Farquhar

Sales Associate II

Diane has worked with Cathy for over 25 years and the sales floor is her second home., She is likely the first face you will see when walking into Cathy Eastham’s! Diane Farquhar was born in Deming NM but has called Midland her home for the past 62 years Diane attended Stephens College and then before entering the jewelry industry, Diane worked as a stewardess for American Airlines and that top notch hospitality she learned has certainly carried over into her work in the retail space. Whether you are in need of jewelry or just a friendly face, Diane is the woman for the job. And if you’re thinking to yourself that she looks familiar it might be because she has officially gone viral on our Tik Tok with over a million views!

Jay Stephenson, Graduate Gemologist (G.G.)

Sales Associate II

Jay moved to Midland Texas in 2017 to continue his career at Cathy Eastham Fine Jewelry. In addition to being a sales associate he is responsible for all marketing. Jay works with numerous clients in designing custom made pieces. Jay is a seasoned veteran in the fine jewelry industry. Jay has worked in luxury retail for over 25 years. He started by helping in his mother’s retail store, where he was first introduced to international luxury brands. In 1999 he moved into the jewelry industry, working for a 4th generation jeweler in Louisiana. He started as a sales associate working his way to store manager. He was also responsible for the buying of all designer jewelry and watches. During this time he received his G.G. degree with GIA. He has experience in producing magazine advertising as well as styling magazine photo shoots and fashion shows.
Jays love for design has extended into all aspects of my life. He also loves fashion, interior design and is constantly curating the objects in his home. He have a particular interest in collecting Japanese art and antiques that developed into Bonsai as a hobby.

Maria O. Garcia

Accountant / Office Manager

Maria oversees billing, accounts payable, collections, payroll, finances, supply ordering, office equipment repair and maintenance, store repair and maintenance. Maria has been at Cathy Eastham Fine Jewelry since November 2007. Maria has been a full charge accountant for 37 years having a distinguished career in the Midland-Odessa area. She enjoys spending time with my family and friends. She enjoys drinking margaritas and watching sports, movies and binge-watching series. Go Cowboys!!

our clients

loved by everyone

★★★★★Lauren & Travis

Caroline helped my fiancé pick out the perfect engagement ring! She is so knowledgeable and a pleasure to work with. When picking out our wedding bands she offered a wide variety of options while also helping us figure out the exact style we liked. We could not have been happier with our selections.

Cathy Eastham quality is unmatched. They have the best selection in town- from traditional and timeless pieces to trendy and fun gifts. I would highly recommend them over and over again!

★★★★★Samantha & Brandon

I couldn’t recommend Cathy Eastham enough! My sister and I went in to look for some rings I might like  and Caroline showed us an Ashoka cut that I had never heard of but fell in love with. Caroline went above and beyond with the service she provided, we absolutely loved working with her. Everything turned out so beautiful we couldn’t be any happier!

★★★★★Hannah & Nathan

The staff at Cathy Eastham helped me to purchase my wife's engagement ring. The staff was extremely friendly and knowledgeable, and they made the entire process a breeze. They helped me find the perfect ring starting with the stone shape I knew she liked and customized the rest with my style and budget in mind. We could not be happier with the result!"-Nathan Rosso

The staff at Cathy Eastham was able to make me a wedding band that perfectly matched my engagement ring. They took the time to understand my vision and worked with me to create a beautiful and unique piece that I will cherish forever. I highly recommend Cathy Eastham to anyone looking for high quality jewelry and exceptional customer service."-Hannah Rosso


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